Blog

You cook food. We cook data.

Our Blog

Cut Costs, Increase Gains: Optimising Your Promotions

Cut Costs, Increase Gains: Optimising Your Promotions

To truly benefit from our Promotion Analysis feature, it’s essential to provide accurate cost data. Our platform now allows you to specify both platform commission percentages and food costs for the items on your menu.

Know more
Restaurants, Technology, and Data KPI’s: How They Work Together

Restaurants, Technology, and Data KPI’s: How They Work Together

However, throughout this blog we’ll talk strategy and data-based actions that will help you ‘fight’ the market and be one step ahead of the competition (and emerging competitors).

Know more
Relationship Status: Data and Menu Changes should be seen as one

Relationship Status: Data and Menu Changes should be seen as one

On the other hand, the 753 restaurants that embraced Menu Changes saw a remarkable transformation. Representing 84.51% of our sample, these restaurants experienced a surge in average daily sales to...

Know more
The Importance of Leveraging Promotions on Delivery Platforms

The Importance of Leveraging Promotions on Delivery Platforms

In response, restaurants must remain agile and adaptive, continually refining their approach to meet changing consumer demands. Delivery platform promotions provide a flexible and scalable means of adaptation (...)

Know more
Navigating Profitability in the Food Delivery Industry: Challenges and Strategies

Navigating Profitability in the Food Delivery Industry: Challenges and Strategies

By leveraging data insights to understand customer preferences, optimise pricing and promotion strategies, enhance operational efficiency, and forecast demand, restaurants can position themselves for success in this dynamic market.

Know more
SOME OF THE MOST ASKED QUESTIONS About Managing Delivery Platforms

SOME OF THE MOST ASKED QUESTIONS About Managing Delivery Platforms

In this blog, we'll answer some of the most commonly asked questions about managing delivery platforms. From improving operational workflows to maintaining service, (...)

Know more
HOW CAN I RANK HIGHER ON DELIVERY PLATFORMS? HOW DOES IT WORK?

HOW CAN I RANK HIGHER ON DELIVERY PLATFORMS? HOW DOES IT WORK?

Have you ever wondered how the food delivery app decides which restaurants to show your clients when you open it up? The answer lies in an algorithm that follows a set of rules to determine which restaurants to display on the list.

Know more
DYNAMIC PRICING: Optimise revenue, stock and demand in real-time

DYNAMIC PRICING: Optimise revenue, stock and demand in real-time

Pricing is tricky for any business owner. If you’ve ever tried to order from UberEats during a storm and have watched the price double or even triple, you’ve seen dynamic pricing in action.

Know more
Embracing the Future: Our perspective on the Dynamic World of Food Delivery by Paco López Rodríguez

Embracing the Future: Our perspective on the Dynamic World of Food Delivery by Paco López Rodríguez

Aggregators and new-delivery players are the new heavyweights, changing the dynamics with a user-friendly digital interface and easier choices​​.

Know more
The influence of social media on the success of food delivery

The influence of social media on the success of food delivery

Social media platforms like Facebook, Instagram, and TikTok have stood out as platforms that promote restaurants, boost sales, and have a positive impact on the success of food delivery.

Know more
How to Overcome Seasonality Losses

How to Overcome Seasonality Losses

Here, you can find some general insights into how seasonality affects restaurants and how their presence on delivery platforms can help minimise these effects.

Know more
pleez launches in the United Kingdom, with France and the USA on the radar

pleez launches in the United Kingdom, with France and the USA on the radar

The Portuguese startup, which helps restaurants optimise sales on delivery platforms, has just entered the United Kingdom, the third market after Portugal and Spain. France and the USA are on the expansion map for the coming years.

Know more
Delivery’s Challenges and Opportunities for Small Restaurants: Strategies for Success

Delivery’s Challenges and Opportunities for Small Restaurants: Strategies for Success

The challenges of delivery don’t have to be an obstacle if you discover what they are and the respective opportunities to face them.

Know more
Pleez algorithm 'saves' restaurants from the losses of August on delivery platforms

Pleez algorithm 'saves' restaurants from the losses of August on delivery platforms

Since April 2022, Pleez's algorithm has been the perfect leverage for restaurants with a presence on delivery platforms (...)

Know more
How data analysis plays a significant role in the growth of restaurants

How data analysis plays a significant role in the growth of restaurants

Discover how data analysis plays a significant role in the growth of restaurants and understand how the benefits of this analysis are helping the restaurant industry.

Know more
Pleez algorithm 'saves' restaurants from the losses of August on delivery platforms

Pleez algorithm 'saves' restaurants from the losses of August on delivery platforms

All because it "helps reduce the typical losses of what is considered the worst month for these online orders (...)

Know more
Loyalty Strategies in Delivery: Learn how to win the loyalty of your customers

Loyalty Strategies in Delivery: Learn how to win the loyalty of your customers

Discover effective customer loyalty strategies in the delivery industry that go beyond food delivery. Explore loyalty points programs, exclusive discounts, and personalised experiences to boost your restaurant's growth.

Know more
Does digital presence influence business success? Find out how to increase reviews.

Does digital presence influence business success? Find out how to increase reviews.

Reviews are currently one of the most important elements to stand out from the competition and increase trust with your customers.

Know more
Do you know dark kitchens? Find out why are they a trend.

Do you know dark kitchens? Find out why are they a trend.

While a traditional restaurant sells its meals in the space adjacent to its kitchen, dark kitchens do not have direct customer service, having only delivery (…)

Know more
Sales through delivery platforms, profitable or loss?

Sales through delivery platforms, profitable or loss?

With an increase on convenience goods services to choose from caused as a response to changes in demand patterns, delivery services have gained relevance in recent years.

Know more
Automation and AI: Two major technological trends in the restaurant business

Automation and AI: Two major technological trends in the restaurant business

The future of the restaurant industry belongs to technology! Discover what automation and artificial intelligence systems have to offer to the future of the restaurant business.

Know more
4 Tips on Building the Perfect Menu for Your Restaurant

4 Tips on Building the Perfect Menu for Your Restaurant

Building a restaurant menu may seem like a simple task, but the truth is that it is one of the most important decisions for the success of your business.

Know more
4 ways for your restaurant to sell more with delivery platforms

4 ways for your restaurant to sell more with delivery platforms

As the pandemic worsened, the home delivery sector played an even more important role, as many people opted to have meals delivered at home as a safety measure.

Know more
Portuguese Pleez secures 2 million euros in investment led by Lince Capital

Portuguese Pleez secures 2 million euros in investment led by Lince Capital

Portuguese venture capital firm Lince Capital led the investment in the startup Pleez, which provides (...)

Know more
Portuguese startup Pleez raises 2 million euros in investment round

Portuguese startup Pleez raises 2 million euros in investment round

Two years after its foundation, it has raised 2 million euros and aims to double its team.

Know more
Pleez raises 2 million euros to double its team and conquer the Iberian market.

Pleez raises 2 million euros to double its team and conquer the Iberian market.

An investment round led by Lince Capital will allow the Portuguese startup, focused on optimising restaurant sales on delivery platforms, (...)

Know more
Portuguese Pleez raises two million in investment to double its workforce and expand in the Iberian

Portuguese Pleez raises two million in investment to double its workforce and expand in the Iberian

Founded in 2020, the startup points out that in less than 6 months, its platform generated more than 72,000 orders.

Know more
In just one year, we went from five people to 30

In just one year, we went from five people to 30

It stems from aligning the entire company in the same direction, with a shared mindset and well-defined priorities. We decided to expand to Spain because it's a market (...)

Know more
Pleez arrives in Spain to increase restaurant revenues by 15%

Pleez arrives in Spain to increase restaurant revenues by 15%

The food menus are one of the aspects that have the most impact on restaurant performance, especially menus on delivery platforms.

Know more
Kapital Empresa (T9) 22.06.22 María Florencia Moreno (Pleez)

Kapital Empresa (T9) 22.06.22 María Florencia Moreno (Pleez)

Today in our program, we had the participation of María Moreno, Senior Business Developer & Launcher at Pleez, the platform that optimises...

Know more
The Portuguese food tech company Pleez arrives in Spain to increase restaurant profit margins

The Portuguese food tech company Pleez arrives in Spain to increase restaurant profit margins

Founded in 2020, the solution achieved the second-largest funding round for a food tech company in Portugal.

Know more
Pleez, the platform that optimises home food delivery menus, arrives in Spain

Pleez, the platform that optimises home food delivery menus, arrives in Spain

The company provides personalised support for each restaurant, comprehensive competitive analyses, and a monthly results analysis at the end of each month.

Know more
Just landed in Spain, Pleez, to optimise restaurant delivery performance

Just landed in Spain, Pleez, to optimise restaurant delivery performance

In this regard, and with the ever-changing needs of consumers, restaurants face the challenge of managing their menus across multiple platforms.

Know more
Just landed in Spain, Pleez, to optimise restaurant delivery performance

Just landed in Spain, Pleez, to optimise restaurant delivery performance

The Portuguese startup Pleez arrives in Spain in a new phase of expansion, managing to establish itself in three countries: Portugal, Spain, and Germany.

Know more
Pleez, the company that helps improve restaurant delivery performance, arrives in Spain

Pleez, the company that helps improve restaurant delivery performance, arrives in Spain

The platform optimises restaurant menus to achieve maximum performance, increasing revenues by up to 15%.

Know more
Just landed in Spain, Pleez, to optimise restaurant delivery performance

Just landed in Spain, Pleez, to optimise restaurant delivery performance

This service has a clear objective that has not been focused on until now: to unveil the opportunity that menus offer to maximise a restaurant's performance.

Know more
10 super promising Lisbon-based startups to watch in 2022 and beyond!

10 super promising Lisbon-based startups to watch in 2022 and beyond!

It’s saving time, increasing efficiency and freeing-up administrative burden. The startup has now raised over €1.5 million and (...)

Know more
Food Tech Hub: Pleez and Volup join forces to boost restaurant startups

Food Tech Hub: Pleez and Volup join forces to boost restaurant startups

Space dedicated to accelerating businesses in the food tech industry is located in Lisbon and already has companies on a waiting list. Investors aim to triple the capacity.

Know more
Portuguese startup Pleez closes a funding round of 1.5 million euros for international expansion

Portuguese startup Pleez closes a funding round of 1.5 million euros for international expansion

The startup is connected to the restaurant industry, having created an algorithm that promises to help restaurants increase delivery sales by 15%.

Know more
Portugal’s Pleez pleas, I can haz €1.5 million, please?

Portugal’s Pleez pleas, I can haz €1.5 million, please?

Using AI to squeeze all the cheese out of restaurant and platform menus, Lisbon-based Pleez claims it can lift sales by 25%

Know more