How Piel de Gallina achieved 2.5× ROI on delivery promotions

See how Pleez helped a fried-chicken local chain scale promo performance on Glovo & Uber Eats.

See how it works

Impact metrics

The measurable difference Pleez made for Piel de Gallina

Promo ROI
2.5×
Return on promo spend
Cadence
+40%
Efficiency Gain
Sales
+38%
Growth in Delivery Sales YoY

In their own words

Piel de Gallina — store frame
“Pleez transformed how we handle promotions. We went from guessing to knowing exactly what works, and our delivery sales have never been stronger.”
Josep Maria
Ops Manager — Piel de Gallina
Client overview
  • Client: Piel de Gallina
  • Type: Fried Chicken Local Chain
  • Country: Spain

The Challenge

Promotions were time-consuming to set up and hard to assess across platforms, making it difficult to scale the discounts that truly moved revenue without sacrificing margin.

The Solution

Pleez centralized promo strategy and execution, automated deployment windows, and surfaced real-time insights to double down on high-ROI mechanics while phasing out underperformers.

The Results

A consistent, automated cadence delivered a 2.5× ROI on promo spend, with real-time reporting that aligned decisions across ops and marketing — turning promotions into a sustainable growth lever.

Why Piel de Gallina chose Pleez

Promo Visibility

Know which mechanics actually drive sales and profitability.

Automation at Scale

Scheduled, multi-platform campaigns that run on autopilot.

Real-Time Reporting

Transparent, actionable insights shared weekly with the team.

Want to grow your delivery sales like Piel de Gallina?

Get a custom strategy session and see how Pleez can transform your delivery business.

Book your free demo now!
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