How Jollibee increased online sales by 60% in 12 weeks

See how Pleez helped an international quick-service chain become a leading brand on Glovo & Uber Eats.

See how it works

Impact metrics

The measurable difference Pleez made for Jollibee

Delivery Sales
+60%
in 3 months
MoM Growth
100%
in promo-driven revenue
Promo Efficiency
+63%
YoY improvement in ROI

In their own words

Jollibee case — store frame
“We had a very ambitious target... In just 3 months, we increased top line by 60% with Pleez.”
Francisco Javier Cano
Country Manager & Head of Operations — Jollibee
Client overview
  • Client: Jollibee
  • Type: Quick Service Restaurant
  • Country: Spain

The Challenge

Jollibee invested heavily in delivery discounts across multiple platforms, but lacked visibility into which promotions drove profitable growth. They needed to track ROI and optimize their promotional strategy.

The Solution

Pleez provided real-time promotional intelligence and automated campaign management, integrating with existing delivery systems to measure performance, optimize discount strategies, and maximize return on promo spend.

The Results

In just 3 months, Jollibee achieved a 60% increase in delivery sales, 100% MoM growth in promo-driven revenue, and a 63% YoY improvement in campaign efficiency — turning discounts into a measurable, scalable growth driver.

Why Jollibee chose Pleez

Promo Visibility

Clear insights into which promotions actually drive sales and ROI.

Automation at Scale

AI-driven menu engineering and automated campaign optimization.

Real-Time Reporting

Transparent performance reports with actionable insights weekly.

Want to grow your delivery sales like Jollibee?

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